@font-face{font-family:'Open Sans';src:url('/assets/fonts/OpenSans-Variable.ttf') format('truetype');font-weight:300 800;font-style:normal;font-display:swap}
:root{--tangerine:#f5b12e;--mulberry:#d14895;--pistachio:#99c17c;--steel-blue:#538ebc;--orange:#e9804f;--black:#000000;--cyan:#00a6d1;--white:#ffffff;--accent:var(--cyan);--font-body:'Open Sans',Arial,sans-serif;--font-display:'Open Sans',Arial,sans-serif}
*{box-sizing:border-box}html{scroll-behavior:smooth;scroll-padding-top:100px}body{margin:0;background:#ffffff;color:#000000;font:17px/1.65 var(--font-body);-webkit-font-smoothing:antialiased}a{color:inherit;text-underline-offset:5px}button,input,textarea{font:inherit}button,a,summary{-webkit-tap-highlight-color:transparent}a:focus-visible,button:focus-visible,summary:focus-visible{outline:3px solid #000000;outline-offset:5px}img{max-width:100%;display:block}h1,h2,h3,p{margin-top:0}h1,h2,h3{line-height:1.08;letter-spacing:-.045em}h1{font-size:clamp(3rem,5.7vw,5.6rem);font-weight:700;margin-bottom:28px}h2{font-size:clamp(2.2rem,3.65vw,3.65rem);font-weight:600;margin-bottom:24px}h3{font-size:1.55rem;letter-spacing:-.025em}p{color:#000000}em{font-style:normal;color:#000000}.shell{width:min(1240px,calc(100% - 96px));margin-inline:auto}.section{padding:110px 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2fr;gap:90px}.guide .eyebrow{color:#000000}.guide h2{font-size:clamp(2.6rem,4.5vw,4.6rem)}.guide em{color:#000000}.guide p:not(.eyebrow){color:#000000;max-width:690px;font-size:1.15rem}.light{color:white}.steps{display:grid;grid-template-columns:repeat(3,1fr);gap:55px}.steps article{border-top:1px solid #000000;padding-top:32px}.step-number{display:block;font-size:.8rem;color:#000000;margin-bottom:35px}.steps h3{font-size:2.2rem;margin-bottom:14px}.step-label{color:#000000;font-size:.9rem;font-weight:600}.steps p{font-size:1rem}.section-action{margin-top:35px}.tinted{background:#ffffff}.solution-grid{display:grid;grid-template-columns:repeat(2,1fr);gap:1px;background:#000000;border:1px solid #000000}.solution-card{padding:40px;background:#ffffff;text-decoration:none;transition:background .2s}.solution-card:hover{background:white}.card-number{display:flex;justify-content:space-between;font-size:.8rem;color:#000000;margin-bottom:48px}.card-number span{font-size:1.5rem}.solution-card 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@media(min-width:1600px){.hero{padding-top:100px}.hero-foot{margin-top:85px}}@media(max-width:1150px){.shell{width:calc(100% - 56px)}.nav nav{gap:15px;font-size:.8rem}.nav-assessment{display:none}.hero-grid{gap:40px}.hero h1{font-size:4rem}.hero-visual{margin-right:15px}.problem-layout,.two-column,.assessment-band{gap:45px}.conversion-layout{gap:35px}.closing-inner{gap:30px}.closing h2{font-size:2.7rem}}@media(max-width:800px){.shell{width:calc(100% - 40px)}.nav{min-height:78px}.menu-toggle{display:flex;gap:15px;align-items:center;border:0;background:none;color:#000000;padding:10px;font-size:.9rem}.nav nav{display:none;position:absolute;top:78px;left:0;right:0;padding:25px 20px;background:white;border-bottom:1px solid #000000;max-height:calc(100dvh - 78px);overflow:auto;font-size:1rem}.nav nav.open{display:flex;align-items:stretch;flex-direction:column;gap:19px}.nav-assessment{display:block}.dropdown-menu{position:static;box-shadow:none;margin-top:10px}.hero{padding-top:50px}.hero-grid{grid-template-columns:1fr;gap:42px}.hero h1{font-size:clamp(3.1rem,9vw,4.9rem)}.hero-visual{width:min(100%,520px);margin:auto;padding-left:20px;padding-right:20px}.hero-visual>img{aspect-ratio:1.2}.photo-note{left:0;bottom:10px;padding:20px;width:85%}.vertical-note{right:0}.hero-foot{margin-top:35px;gap:20px}.hero-foot span{max-width:220px}.section{padding:70px 0}.problem-layout,.guide-grid,.two-column,.assessment-band,.conversion-layout{grid-template-columns:1fr;gap:30px}.guide{padding:60px 0}.guide-grid{gap:12px}.steps{gap:25px}.steps h3{font-size:1.7rem}.section-heading{margin-bottom:35px}.solution-card{padding:27px}.solution-card h3{font-size:1.7rem}.case-card{padding:24px}.case-top .eyebrow{font-size:.65rem;margin-bottom:40px}.case-metric{font-size:2.9rem}.closing-inner{align-items:flex-start;flex-direction:column;gap:30px}.footer-grid{gap:25px;grid-template-columns:1fr 1fr}.footer-grid>div:first-child{grid-column:1/-1}.page-hero{padding-top:55px;padding-bottom:55px}.page-hero h1{font-size:3.5rem}.story article{grid-template-columns:1fr;gap:4px}.conversion-layout{padding-top:50px}.conversion-layout h1{font-size:3rem}.case-stat{align-items:flex-start;flex-direction:column;gap:8px}.case-stat span{max-width:none}}
@media(max-width:520px){.solution-grid,.case-grid,.steps{grid-template-columns:1fr}.hero h1{font-size:3.35rem}.hero .eyebrow{font-size:.66rem}.hero-copy .intro{font-size:1rem}.hero-actions>.button{width:100%;gap:12px}.hero-actions>.text-link{font-size:.8rem;gap:8px}.hero-foot{font-size:.7rem}.section h2{font-size:2.25rem}.steps{gap:35px}.step-number{margin-bottom:20px}.solution-card{padding:30px}.case-card{padding:30px}.case-metric{font-size:3.7rem}.footer-bottom{flex-direction:column}.footer-grid{grid-template-columns:1fr}.footer-grid>div:first-child{grid-column:auto}.closing h2{font-size:2.4rem}.closing .button{gap:12px;padding-inline:18px}.page-hero h1{font-size:3rem}.evidence{padding:25px}.widget-panel{padding:8px}.conversion-layout{gap:25px}.legal{font-size:1rem}.photo-note strong{font-size:1.2rem}.photo-note p{font-size:.9rem}}@media(prefers-reduced-motion:reduce){html{scroll-behavior:auto}*,*::before,*::after{transition:none!important;animation:none!important}}
/* Brand Guidelines v2.0: exact palette, original marks, approved Open Sans fallback. */
.answer-section{max-width:900px}
.answer-section details{border:1px solid var(--black);border-radius:16px;padding:22px 26px;margin-bottom:16px}
.answer-section summary{font-weight:600;cursor:pointer}
.answer-section details p{margin:20px 0 0}
/* Soft geometry, quiet imagery; original brand marks remain untouched. */
.solution-grid{background:var(--white);border:0;gap:24px}
.solution-card,.case-card,.service-list,.widget-panel,.evidence{border:1px solid var(--black);border-radius:20px}
.solution-card .card-number{margin-bottom:20px}
.solution-icon{width:88px;height:88px;object-fit:contain;margin-bottom:28px;border-radius:16px}
.editorial-photo img{border-radius:20px}
.button,.nav-book,.menu-toggle,.dropdown-menu{border-radius:12px}
.widget-panel iframe{border-radius:12px}
.dropdown-menu a{border-radius:8px}
.creative-layout,.editorial-section{display:grid;grid-template-columns:1fr 1fr;align-items:center;gap:96px}
.creative-layout h2{font-size:clamp(34px,3vw,48px)}
.creative-layout .intro{font-size:20px}
.editorial-photo{margin:0;width:100%;max-width:560px}
.editorial-photo img{width:100%;height:auto;object-fit:contain}
.editorial-photo figcaption{font-size:12px;line-height:1.6;margin-top:14px}
.industry-section{padding-top:40px}
.industry-grid{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:48px}
.industry-card{min-width:0;display:flex;flex-direction:column;align-items:flex-start}
.icon-metadata{display:contents}
.breadcrumb{display:flex;align-items:center;flex-wrap:wrap;gap:10px}
.nav a[aria-current="page"],.dropdown summary[data-current-section="true"]{text-decoration:underline;text-underline-offset:6px}
.guide a:focus-visible,.closing a:focus-visible{outline-color:var(--white)}
html{scroll-padding-top:128px}
.two-column>*,.creative-layout>*,.editorial-section>*{min-width:0}
.industry-card img{width:88px;height:88px;object-fit:contain;margin-bottom:28px;border-radius:16px}
.industry-card h3{font-size:22px}
.industry-card p{font-size:16px}
.industry-card .text-link{margin-top:auto;padding-top:12px}
@media(max-width:1000px){.creative-layout,.editorial-section{gap:48px}.industry-grid{grid-template-columns:repeat(2,minmax(0,1fr));gap:56px}}
@media(max-width:700px){.creative-layout,.editorial-section{grid-template-columns:1fr;gap:40px}.editorial-photo{max-width:520px}.industry-grid{grid-template-columns:1fr;gap:48px}.industry-card img{width:72px;height:72px;margin-bottom:20px}.industry-card p{max-width:440px}}
body{font-family:var(--font-body);font-size:18px;font-synthesis:none}
h1,h2,h3{letter-spacing:-.035em;line-height:1.14}
h1,.hero h1,.page-hero h1,.conversion-layout h1{font-family:var(--font-display);font-size:clamp(34px,4.6vw,72px);font-weight:700}
h2{font-family:var(--font-body);font-weight:600;font-size:clamp(34px,3.5vw,56px)}
h3{font-family:var(--font-body);font-weight:600}
.guide h2{font-size:clamp(34px,4vw,64px)}
p,em,.eyebrow,.text-link,.case-metric,.case-stat strong{color:var(--black)}
.guide,.closing{background:var(--black);color:var(--white)}
.guide p,.guide em,.guide .eyebrow,.guide .text-link,.closing p,.closing .eyebrow,.closing .text-link{color:var(--white)}
.guide p:not(.eyebrow),.closing .text-link:hover{color:var(--white)}
.button.primary,.closing .button{background:var(--accent);color:var(--black);border:1px solid var(--black)}
.button:hover{background:var(--black);color:var(--white);transform:none}
.closing .button:hover{background:var(--white);color:var(--black)}
.status-dot{background:var(--accent)}
.steps article{border-top:3px solid var(--accent)}
.hero{background:var(--white)}
.hero-grid{grid-template-columns:1.35fr 1fr;gap:20px}
.hero-visual{position:static;width:100%;margin:0;padding:17%;background:var(--white)}
.hero-visual>img{width:100%;height:auto;aspect-ratio:auto;object-fit:contain;border-radius:0;min-width:96px}
.guide-identity .eyebrow{padding-left:18%;margin-bottom:0}
.signature-space{padding:18%;width:100%;max-width:370px}
.signature-space img{width:100%;height:auto;object-fit:contain}
.brand-lockup{display:flex;align-items:center;gap:6px;flex-shrink:0;text-decoration:none}
.brand-symbol{display:block;box-sizing:content-box;padding:18px;width:96px}
.brand-symbol img{width:96px;min-width:96px;height:auto;object-fit:contain}
.brand-name{font-family:var(--font-body);font-size:20px;font-weight:700;letter-spacing:.01em;white-space:nowrap}
.nav{min-height:112px}
.nav nav{font-size:14px;gap:20px}
.nav-assessment{display:none}
.nav-book{white-space:nowrap}
.nav nav>a:hover{text-decoration:underline}
.dropdown-menu a:hover{background:var(--accent);color:var(--black)}
.footer-grid .brand-lockup{display:inline-flex;margin-left:-18px;margin-bottom:20px}
.footer-grid>div>a.brand-lockup{display:inline-flex}
.footer-grid>div>a:not(.brand-lockup){font-size:16px}
.footer-bottom{font-size:14px}
.hero .intro{max-width:640px;font-size:18px}
@media(max-width:960px){
 .nav{min-height:112px}
 .menu-toggle{display:flex;align-items:center;gap:12px;border:1px solid var(--black);background:var(--white);color:var(--black);padding:10px;font-size:16px}
 .nav nav{display:none;position:absolute;top:112px;left:0;right:0;padding:25px 24px;background:var(--white);border-bottom:1px solid var(--black);max-height:calc(100dvh - 112px);overflow:auto;font-size:16px}
 .nav nav.open{display:flex;align-items:stretch;flex-direction:column;gap:19px}
 .nav-assessment{display:block}
 .dropdown-menu{position:static;box-shadow:none;margin-top:10px}
 .hero h1{font-size:clamp(34px,5vw,48px)}
 .hero-grid{grid-template-columns:1.2fr 1fr}
 .hero-actions .button{font-size:14px;gap:12px}
}
@media(max-width:800px){
 .hero-grid{grid-template-columns:1fr;gap:0}
 .hero h1{font-size:clamp(34px,7vw,56px)}
 .hero-visual{width:min(100%,470px);margin:auto;padding:70px}
 .hero-foot{margin-top:15px}
 .guide-identity{display:flex;align-items:center;justify-content:space-between}
 .guide-identity .eyebrow{padding-left:0}
 .signature-space{max-width:200px;padding:32px}
 .guide-grid{gap:5px}
}
@media(max-width:520px){
 body{font-size:16px}
 h1,.hero h1,.page-hero h1,.conversion-layout h1{font-size:36px}
 .hero .intro{font-size:16px}
 .brand-name{display:none}
 .brand-symbol{padding:18px}
 .nav .brand-lockup{margin-left:-18px}
 .nav{gap:14px}
 .hero-visual{padding:50px}
 .footer-grid .brand-name{display:inline}
 .signature-space{max-width:190px;padding:30px}
 .guide-identity .eyebrow{max-width:140px}
 .hero-actions>.button,.closing .button{font-size:15px;gap:12px;padding-inline:16px}
}