The challenge
Improving rankings were not translating into proportional traffic, making the next investment decision less obvious.
Home services · Search performance
Stronger visibility revealed the next opportunity.
27.2 → 14.2impression-weighted average search position
The solution
Full Flex consolidated search records and reviewed service pages, indexing, and conversion paths to identify where existing demand could be captured more effectively.
The result
The historical review reports an improvement in average position from 27.2 to 14.2 and click-through rate from 0.43% to 0.57%. Impressions and clicks declined in the comparison, so this is a mixed performance result.
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